Social Media and Digital Facilitator Job Vacancy at Truworths — Apply by 31 August 2025
Employer: Truworths (Marketing) | Location: Cape Town CBD, Western Cape | Job Type: Permanent, On-site | Closing Date: 31 August 2025
Truworths, one of South Africa’s leading fashion retailers, is hiring a Social Media and Digital Facilitator to help grow and protect its online presence across multiple platforms. If you’re creative, data-curious, and comfortable working at pace in retail, this is a strong career move into a top South African brand.
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Introduction
The role sits in Truworths’ Marketing team and blends content creation, community building, and performance reporting with real-time risk management. You’ll shape the brand voice, schedule and publish content, engage audiences, and keep a finger on the pulse of trends while collaborating with stakeholders across the business.
Why This Role Matters (Opportunities)
- Impactful brand work: Influence how millions experience Truworths online—across Facebook, Instagram, TikTok, Pinterest and more.
- End-to-end exposure: From ideation to analytics, you’ll see the full content lifecycle and help optimise for growth.
- Career runway: Proven performers can grow into social lead, digital strategist, content manager or brand manager tracks.
Key Responsibilities
- Create and publish platform-specific content (copy, images, video) with consistent brand voice.
- Own day-to-day channel operations: scheduling, engagement, community moderation, and issue escalation.
- Track KPIs (reach, engagement, CTR, conversions) and report performance with insights and actions.
- Monitor trends and best practices; recommend test-and-learn ideas for formats and channels.
- Support email and SMS campaigns and maintain content in the CMS where required.
- Contribute to risk mitigation and response plans for brand safety and reputational issues.
Minimum Requirements
- Bachelor’s degree in Marketing, Communications or related field.
- 3+ years’ hands-on digital marketing/social media experience.
- Excellent writing/editing, stakeholder communication and teamwork skills.
- Proficiency on major social platforms (Facebook, Instagram, TikTok, Pinterest) and solid CMS exposure.
- Ability to work under pressure, manage multiple deadlines, and respond with urgency when needed.
How to Apply (Step-by-Step)
- Go to the official Truworths careers portal: truworths.erecruit.co and open “Social Media and Digital Facilitator”.
- Click Apply, sign up/log in, and complete your profile in full (incomplete profiles can’t submit applications).
- Upload your CV, certified qualifications, ID, and a concise portfolio or links showcasing your best social content.
- Submit before 31 August 2025. If you don’t hear back within two weeks after the closing date, consider the application unsuccessful.
What to Expect After Applying
- Screening against the minimum requirements and portfolio relevance.
- Interviews and possible practical assessments (e.g., writing a post set, content calendar, or crisis response outline).
- Background checks in line with company policy and Employment Equity objectives.
Common Challenges
- Generic portfolios: Submitting screenshots without context makes it hard to judge impact. Include objectives, your role, KPIs and results.
- Weak analytics story: Be ready to explain how you used data to iterate (A/B tests, content mix changes, posting cadence).
- Brand safety gaps: Expect questions on moderation, escalation paths, and POPIA-aligned data handling in campaigns.
- Platform sameness: Copy-pasting across platforms is a red flag—show platform-specific creative and tone.
Tips for Success
- Lead with outcomes: Add 3–5 quantified wins (e.g., “+45% IG engagement in 90 days”, “CPC down 28% via creative refresh”).
- Show your system: Attach a one-page sample content calendar and a simple measurement framework.
- Demonstrate brand care: Share a brief case on how you handled a negative trend, misinformation, or community risk.
- Stay current: Reference 1–2 relevant trends (format/feature) and how you’d test them for Truworths’ audience.
- Follow our updates for similar roles: Social media jobs in South Africa and join the Wikihii Updates WhatsApp Channel.
Useful Resources
- Truworths Careers — Social Media & Digital Facilitator (Official)
- Truworths — Careers Overview
- Department of Employment and Labour (South Africa) — workplace rights and Employment Equity.
- SAQA — Verify Qualifications
- Information Regulator (POPIA) — privacy and direct marketing compliance.
Conclusion
This is a high-visibility digital role at a major South African retailer—ideal for candidates who combine creativity with disciplined execution and analytics. Apply online via the official portal by 31 August 2025 and use the tips above to present a compelling, results-driven portfolio.